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	<title>The 7 Triggers to YES</title>
	<link>http://www.seventriggers.com</link>
	<description>Profit and Grow with Persuasion Triggers</description>
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		<title>Big Things on the Way!</title>
		<description><![CDATA[I have not blogged here in some months, but it&#8217;s been a very busy time for 7 Triggers, and we are getting ready to share some very exciting developments. New products, new web sites, new partners, and new opportunities are just around the corner for business professionals seeking to gain commitments, forge agreements, and close [...]]]></description>
		<link>http://www.seventriggers.com/?p=457</link>
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		<title>Reciprocity Trigger  Produces 825% ROI</title>
		<description><![CDATA[Easily grow your business, your sales results and your happiness with the Reciprocity Trigger &#8211; it Works!  And it has worked flawlessly since man stumbled out of the cave.  Scientists now believe the reciprocity trigger was embedded in our brain to insure the growth of our species.  Only by reciprocal sharing of food, lodging and [...]]]></description>
		<link>http://www.seventriggers.com/?p=455</link>
			</item>
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		<title>Obama&#8217;s Financial Persuasion &#8211; Which Trigger</title>
		<description><![CDATA[photo credit: cliff1066 Which emotional trigger is Obama activating to persuade the public to have confidence in his effort to soften the blows of our economic meltdown?  Against all promises for his &#8220;Change&#8221;  mantra, he is activating the Authority trigger by appointing authority figure names.  And every one of these names is a throwback to [...]]]></description>
		<link>http://www.seventriggers.com/?p=450</link>
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		<title>How to Easily Lose $25 Billion</title>
		<description><![CDATA[photo credit: liberalmind1012The big 3 auto presidents from Ford, GM and Chrysler violated a critical emotional trigger and blew a $25 billion windfall.  No, one violation alone didn&#8217;t kill the deal &#8211; they made several persuasion mistakes.  The biggie however was really outrageous. Remember what we have been saying about the persuasive power of building [...]]]></description>
		<link>http://www.seventriggers.com/?p=448</link>
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		<title>Persuasion for Survival</title>
		<description><![CDATA[photo credit: joiseyshowaa Can today’s big three auto execs Wagoner, Mullaly and Nardelli match the persuasion skills of Lee Iacocca?  Will GM, Ford and Chrysler survive? In 1979, against staggering odds,  Iacocca personally applied his infectious brand of persuasion and secured a congressional loan of 3.5 billion dollars to keep Chrysler afloat. With the odds [...]]]></description>
		<link>http://www.seventriggers.com/?p=444</link>
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		<title>Chinese Persuasion</title>
		<description><![CDATA[China has the fastest growing economy on the planet &#8211; they certainly don’t need persuasion skills to grow and prosper– or do they? Our McGraw-Hill book, The 7 Triggers to Yes Chinese language version has just hit the streets in Hong Kong, Singapore, Beijing, Taiwan and throughout Chinese speaking Asia. The Chinese want it, love [...]]]></description>
		<link>http://www.seventriggers.com/?p=442</link>
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		<title>Steal Your Customer&#8217;s Glasses</title>
		<description><![CDATA[&#34;A prudent question is one half of wisdom.&#34; &#8211; Francis Bacon How much easier would selling be if you could really see things through your customer&#8217;s eyes? Here&#8217;s how the pros do exactly that. It&#8217;s a process called Value Profiling and like many effective techniques, it is not complicated (most salespeople just don&#8217;t know it [...]]]></description>
		<link>http://www.seventriggers.com/?p=430</link>
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