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The 7 Triggers to YES for Sales:

Accelerated Learning System

Delivery via highly compatible, bandwidth friendly PDF documents through company intranet, email, or CD-ROM.

"The 7 Triggers has very practical, real world application to my field sales force. The benefit will be to re-focus our selling skills to what is important.”

Brad Jones
Sales Manager
Bayer Pharmaceuticals

Persuasion is the sales reps most powerful tool. Persuasion gets clients and prospects to agree, to decide, to act, to buy!

The 7 Triggers to YES for Sales: Accelerated Learning System is an intense, accelerated training program that can be competed quickly and at your convenience.

The system is delivered via downloadable PDF documents and includes a highly interactive Triggers Presentation Outline form that can be saved, printed and later modified for future presentations.

Once licensed, you deliver the system via highly compatible, bandwidth friendly PDF documents. Delivery can be accomplished by your company intranet, email, or you can burn to CD-ROM. It’s up to you!

The Complete System includes the following:

Module 1: Introduction: Persuading others produces profit and growth. Select your Current Persuasion Opportunity.

Module 2: The Awesome Power of Persuasion: The world’s greatest power is now yours – Persuaders Rule! Here’s how.

Module 3: The Friendship Trigger: Activates trust and agreement through bonding.

Module 4: The Authority Trigger: Creates a perception of expertise that activates acceptance.

Module 5: The Consistency Trigger: Motivates consistency with past actions.

Module 6: The Reciprocity Trigger: Taps into the rationale that when you give, you get something back.

Module 7: The Contrast Trigger: Makes your request better than other available options.

Module 8: The Reason Why Trigger: Poses reasons that activate an automatic “Yes.”

Module 9: The Hope Trigger: Instills positive expectations that deliver agreement.

Module 10: Persuasion Targets: You can have what you want when you determine precisely WHAT you want.

Module 11: Marketing & Prospecting: Unique marketing systems to attract new buyers.

Module 12: Persuasive Communication: Be a true communicator – it’s not what the sender intends – it’s what the receiver understands.

Module 13: Value Profiling: Learn what the others really want and value – then deliver.

Module 14: Persuasive Presentations: How to master any interaction – plan, execute, get the Yes decision.

Module 15: Resolving Resistance: Don’t take the bait – learn the 4 step process to resolve any objection.

Module 16: Closure: How to activate emotion based triggers for an easy close.

Module 17: Wrap: Become a motivating force to achieve your highest goals and ambitions.

INTERACTIVE FORM - 7 Triggers Presentation Outline: Serves as a management tool to assess progress for the course. It will later be used to prepare for any/all client and prospect calls. It is a savable form, can be prepared for each client, recalled for each client contact, now and in the future.

The brand new, scientifically documented persuasion information in The 7 Triggers to YES, based on Russ Granger’s highly acclaimed McGraw-Hill book will help sales reps reach their most ambitious sales goals.

These scientific breakthroughs precipitated the recent inclusion of persuasion training in virtually every graduate business school and MBA curriculum. For the first time, these skills are now available to you.

”Excellent program! Provides a better process for getting deals. It’s very real world, and the back up information on why this works is excellent. The benefits are more clients, better use of time, and dollars!”

Michael Smith
Diversified Insurance Industries

For more information on purchase and delivery options, please contact us:

ProEd Corporation
114 N. Washington Street
Suite 2
Easton, MD 21601
voice: 410-819-0303
fax: 410-770-8745

For individual purchases, please visit The 7 Triggers Store.

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